Help Your Brand Shine🌟

Help Your Brand Shine🌟

If you’ve ever scrolled through a competition online and thought, “Do brands actually get anything out of this?” the answer is yes, big time. Running a giveaway on a platform like ConsumerRewards is more than just handing out free stuff. It’s actually one of the smartest ways to grow your brand without spending a fortune. Here’s why:

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Step 1: Reach More People

ConsumerRewards already has loads of South African consumers who trust the offers presented on the site. By putting your prize on a platform like this, you’re instantly reaching a bigger crowd than you could on your own website or social pages.

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Step 2: Get People Talking About You

When you link your brand to a cool prize, like a voucher or a shopping spree, your name gets seen by thousands. Even if people don’t win, they still associate your brand with something positive.

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Step 3: Collect Handy Leads

Every entry means fresh emails or phone numbers you can use later for newsletters, promos, or loyalty perks. Think of it as building your own VIP mailing list.

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Step 4: Learn What Your Customers Want

A lot of these competitions ask quick survey questions. The answers give you a sneak peek into people’s habits and preferences. It’s like free market research that doesn’t feel boring.

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Step 5: Keep It Fun

People love free stuff. The chance of winning keeps them engaged and excited about your brand. Plus, competitions get shared around, so you score bonus word-of-mouth marketing.

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Step 6: Save Money While Marketing

Advertising can cost a small fortune. A few vouchers or prizes, on the other hand, can generate loads of attention for much less, while at the same time getting direct traffic through to your site.

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Step 7: Build Credibility

Running a giveaway on a trusted platform makes your brand look more reliable. People are more likely to take you seriously when they see you on a well-known site.

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Step 8: Win Customers, Even If They Don’t Win

Here’s the sneaky bonus. Lots of people who don’t win still end up buying from the brand later. Offering entrants an online discount while they wait for the prize draw, will entice them to check out your brand and use their discount code at checkout. 

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The Quick Takeaway

Giveaways aren’t just about freebies. They’re about boosting your brand, collecting leads, learning about your customers, and building trust. ConsumerRewards takes care of the heavy lifting, while you enjoy the rewards.

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If you want to explore what ConsumerRewards can do for your brand, contact us today.

M

Marianne van der Walt

Author at ConsumerRewards

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